How to Make Your Squarespace Website Look Custom (Without Hiring a me as a Designer)

You want a website that looks unique, professional, and high-end—but you don’t want to spend thousands on a custom design. The good news? You don’t have to.

With the right tweaks, you can make a Squarespace template feel completely custom while still keeping things simple and budget-friendly. Here’s how!

1. Start with the Right Template

The foundation of your site matters. Choosing a well-designed, strategic template gives you a head start—so you can focus on branding, not fixing layout issues.

💡 My Squarespace templates are designed to be highly customizable, so they never look cookie-cutter.

👉 Click here to browse templates & get started!

2. Customize Your Fonts & Colors

One of the easiest ways to make your site feel unique is by updating fonts and colors to match your brand.

Choose 2-3 brand colors and apply them consistently
Pick a font combo that reflects your brand’s personality
✔ Use bold typography for headlines to create impact

💡 Not sure what works? My templates include pre-styled font and color suggestions to make branding easy.

3. Swap Out Stock Photos

Many people leave default images in place, making their site look like everyone else’s. Custom photos instantly elevate your brand and add authenticity.

✔ Use high-quality, on-brand photos
✔ Show real people (if applicable) to build trust
✔ Stick to a consistent style (warm, cool, light, dark, etc.)

💡 If you don’t have custom photos yet, try Unsplash or Pexels for free high-quality images!

4. Add Custom Graphics & Icons

Subtle details make a site feel more polished. Custom icons, subtle patterns, or illustrated elements help your brand stand out.

✔ Use icons instead of plain bullet points
✔ Add a simple background texture or pattern
✔ Use subtle animations to create visual interest

💡 Need custom graphics? My templates include stylish, built-in elements to enhance your brand!

5. Write Copy That Sounds Like You

Even the best-designed website falls flat if the copy sounds generic. Use a friendly, clear tone that speaks directly to your audience.

✔ Write like you’re talking to a real person
✔ Highlight the benefits of what you offer (not just features)
✔ Add a personal touch to your About page

💡 My templates include easy-to-follow content prompts, so writing your website copy is a breeze!

6. Keep It Simple & User-Friendly

A truly custom-looking site isn’t cluttered—it’s clean, well-organized, and easy to navigate.

✔ Keep menus short and clear
✔ Use white space to avoid a crowded look
✔ Make buttons & links obvious (so visitors know where to click!)

💡 All my templates are designed with user experience in mind, so your site is effortless to navigate.

Launch a Professional, Unique Website—Without the Custom Price Tag

You don’t need a fully custom website to have a polished, one-of-a-kind online presence. With the right template, strategic tweaks, and personal branding, your site can look completely custom—without the stress.

👉 Click here to browse my easy-to-customize Squarespace templates!

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